Packaging Resources for Designers

Free guides, tools, and technical resources to help you design better retail packaging, from structure and materials to print, sustainability, and manufacturing.

From Idea to Production

Good packaging starts with a great idea.
Great packaging also has to survive production.
Our free packaging design resources help creative teams understand the structures, materials, printing processes, terminology, sustainability considerations, and manufacturing decisions behind retail packaging.
Designed for packaging designers. Written by packaging manufacturers. Free to use.

Learn How Packaging Gets Made

Structure. Materials. Print. Sustainability. Manufacturing. These guides explain the decisions that turn packaging concepts into production-ready designs.

01
Packitecture
The Packaging Design Guide

Start with structure.
Packitecture breaks down the construction of paper bags, rigid boxes, folding cartons, e-commerce packaging, and other retail packaging formats. Learn the terminology, components, dimensions, closures, handles, and structural details designers need before sending a concept into production.

02
Sustainable Packaging Guide

Start with the decisions that matter.
A practical introduction to sustainable packaging design covering material reduction, recycled content, recyclability, certifications, terminology, and common packaging trade-offs. Built to help designers and packaging buyers ask better questions before choosing a material.

03
Packaging Print & Finish Guide

Know what to ask for.
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A visual reference to the printing and finishing techniques used in premium packaging, from embossing, debossing and foil stamping to screen printing, UV, coatings, color systems, and specialty finishes.
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Learn the terminology designers need to communicate clearly with printers and packaging manufacturers.

04
Packaging Recycling
Symbols Guide

Know what the symbols actually mean.
A visual reference to recycling symbols, resin identification codes, FSC trademarks, Triman sorting marks, PAP codes, recycling labels, and other common packaging icons used around the world.

Includes explanations and downloadable vector artwork for designers.

05
Packaging Materials Guide

Explore materials beyond the specification sheet.‍

‍A visual guide to paper, recycled fibers, molded fiber, textiles, bio-based materials, alternative fibers, closures, handles, and emerging packaging materials, with practical considerations for design and production.

More Packaging Resources for Designers

Explore packaging materials, structural design, print processes, sustainability, manufacturing, regulations, and technical references created for packaging designers and buyers.

Packaging Resource Library

Technical packaging resources for designers, creative teams, and packaging buyers covering materials, structural design, printing, sustainability, manufacturing, and compliance.

Materials, recyclability, certifications & design decisions

Packaging icons, labeling & downloadable vector artwork

Paper, fiber, textiles & emerging materials for packaging design
Foil, embossing, printing, coatings & terminology

Understand How
Packaging Works

Packitecture is IDP Direct's approach to packaging education, giving designers a working understanding of structure, materials, processes, and manufacturing before a design reaches the factory.
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Because the better you understand how packaging is made, the more freedom you have to design it.

Have a Packaging Question?

Our designers and engineers solve these problems every day. Bring us a structure, material, finish, drawing, or idea and we'll help you understand how to make it production-ready.