Author
Packaging Designer
Published
January 29th, 2021
Length
1 Minute
GANT‘s vision of bold authenticity and sustainability is visible in their approach to sustainable packaging for retail brands as created by Pond Design. The packaging was hand crafted and produced by IDP Direct. Pond’s ability to enhance the brand experience through design, material, and a well-crafted unboxing delivers a more sustainable and emotional consumer connection.
Pond’s touch of the Ivy League heritage with striped ribbon closures creates what Pond calls “Truly American sportswear with European sophistication”.
Gant’s new sustainable luxury retail packaging replaced materials with FSC certified papers and boards as well as reduced the overall amount of plastics and adhesives.
IDP’s 100% ownership of our factories allows us to manufacture the corrugated board to specifications needed for an e-commerce luxury unboxing experience. All papers are FSC certified and our factories are ISO 9001 and ISO 14001 certified as well as perform SedEx 4-Pillar audits. Sustainable packaging and environmental assessments are serious business. If you’re interested in learning more about sustainable packaging for retail brands contact us here.
