Author
Packaging Designer
Published
May 14th, 2024
Length
4 Minutes
LuxePack New York 2024 buzzed with innovation, design brilliance, and sheer creativity. Amidst the plethora of exhibits and showcases, one event emerged as the talk of the town – the Dieline Awards. These awards celebrated the zenith of packaging design, spotlighting the cream of the crop and raising the industry’s standards to new heights. Now, let’s delve into the top 5 Dieline Awards winners that truly captivated our attention and stirred our imagination.
Best of Show: Sitch Hair
Our shower pet peeve? Those pesky round shampoo bottles that always seem to tumble down. But fear not, Lyon & Lyon heard our woes and designed Sitch packaging with flat backs. Their tessellated packaging system, complete with refillable options, not only solves shower shelf woes but also champions sustainability in the bath and beauty industry.
Editors Choice: OMY Laboratories
One of the Dieline Awards Winners that caught our eye with their personalized skincare system was OMY Laboratories. Featuring refillable capsules and sleek packaging designed by Wedge. With a color-coded numerical system and elegant black wordmark, this skincare regimen offers both style and substance, making it a true standout in the industry.
Design for Good Award: The Only Drop
Teaming up with STCKMN, the Scottish Malt Whisky Society commemorated their 40th anniversary with “The Only Drop,” a one-of-a-kind whisky auctioned at Sotheby’s to support The Youth Action Fund, empowering young individuals in Scotland. This exclusive whisky, encased in a bespoke paper sculpture featuring elements from its 33-year aging process, symbolizes both luxury and philanthropy, with each drop embodying the spirit of giving back.
Plastic-Free Innovation of the Year: Vivomer
What if packaging could simply vanish? Shellworks’ Vivomer was honored as a Dieline Awards winner for their vegan and compostable material that mimics plastic that disappears within 52 weeks, leaving no harmful residues behind. With the release of the world’s first home compostable mini bottle, Shellworks revolutionizes the beauty and bath industry, offering a scalable solution to the problem of unrecyclable travel-sized packaging.
Rebrand of the Year: Togo
Collaborating with the Italian agency Marimo, Togo–the beloved Italian biscuit brand, aimed to maintain its traditional essence while captivating a new demographic. The outcome? A daring brand overhaul, featuring a beefed-up logo adorned with electrifying graffiti accents, appealing to both Nonna and her grandkids.
Intrigued to discover more of the groundbreaking designs that were featured as Dieline Awards winners? Dive deeper into the world of packaging innovation and explore the complete list of winners by visiting this link for the full article. Prepare to be inspired, astonished, and transported into a realm where creativity knows no bounds.
