GANT‘s vision of bold authenticity and sustainable luxury retail packaging as envisaged by Pond Design was hand crafted and produced by Intl. Direct Packaging (IDP). Pond’s ability to enhance the brand experience through design, material, and a well-crafted unboxing delivers a more sustainable and emotional consumer connection.

Gant Luxury Retail Packaging Design for shopping bag and colored ribbons and branded labels

Pond’s touch of the Ivy League heritage with striped ribbon closures creates what Pond calls “Truly American sportswear with European sophistication”.

Gant’s new sustainable luxury retail packaging replaced materials with FSC certified papers and boards as well as reduced the overall amount of plastics and adhesives.

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IDP’s 100% ownership of our factories allows us to manufacture the corrugated board to specifications needed for an e-commerce luxury unboxing experience. All papers are FSC certified and our factories are ISO 9001 and ISO 14001 certified as well as perform SedEx 4-Pillar audits. Sustainable packaging and environmental assessments are serious business.

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