Giorgio Armani

One group. Different brands. Different packaging needs. From reusable fabric totes and garment bags to paper shopping bags, rigid boxes and e-commerce packaging, IDP supports packaging across the Armani group with materials and structures engineered for how each brand is used.

Project Overview

Our work with Armani spans multiple labels, product categories and customer experiences. Each has its own visual language and functional requirements, from the sophistication of Giorgio Armani and the energy of Emporio Armani to Armani Exchange and Armani/Casa. IDP develops and manufactures paper shopping bags, reusable fabric totes, garment bags, rigid boxes, e-commerce packaging, tissue and other packaging components across the group, adapting materials, structures and production processes to each application.

Reuse Only Works When People Reuse It

A global packaging program shouldn't force every brand or product into the same solution. A garment bag has different requirements from an e-commerce shipper. A shoe box leaving a store presents a different problem from a seasonal tote. Our role is to engineer each format around what it actually needs to do while maintaining the production standards expected across the wider program.

Scope
Multi-Brand Global Packaging Program
Client
Giorgio Armani
Industry
Luxury Fashion
Services
Structural Engineering, Material Development, Prototyping, Manufacturing, Packaging Optimization, Global Supply
Product Types
Paper Bags, Fabric Totes, Garment Bags, Rigid Boxes, Shoe Boxes, Tissue
Materials
Paper & Paperboard, Corrugated Board, Knitted Paper, Textile

Box Becomes the Bag

For Armani Exchange footwear, an integrated paper carry handle allows the shoe box to leave the store without an additional shopping bag. One component does the job of two. The mono-material bag/box reduces packaging needs and increases recyclability.

One Material Less

IDP's knitted paper handles provide the tactile character of a woven handle while keeping paper shopping bags within a paper-based material system. Developed and produced in-house, they're engineered as part of the bag rather than treated as an accessory added at the end. IDP can custom knit handles in any style and color.

Packaging Worth Using Again

For Armani, durable fabric totes turn retail packaging into something designed to continue beyond the original purchase, with construction and graphics intended for repeated use. These fabric bags adhere to strict “reuse” requirements of handle strength, washability, and durability.

In-Store Unboxing, Online

Armani Exchange e-commerce packaging carries the brand experience into a very different environment. Structure, protection and presentation have to work together because the package, not the store, becomes the customer's first physical interaction with the order.

WHAT FACTORY-DIRECT MEANS TO ARMANI

Across brands, markets and product categories, IDP can change the material, structure and manufacturing process while maintaining one accountable supply chain.

Certified at Every Level

Independent certifications verify the materials, manufacturing systems, environmental management, and ethical standards behind production across IDP Direct's global factories.

Pencil illustration of a stack of compliance certificates with award seals.
FSC Certified

Verified by SCS Global Services

Pencil illustration of a stack of compliance certificates with award seals.
GRS

Verified by SCS Global Services

Pencil illustration of a stack of compliance certificates with award seals.
EcoVadis

Corporate sustainable rating

Pencil illustration of a stack of compliance certificates with award seals.
ISO 14001

Environmental management systems

Pencil illustration of a stack of compliance certificates with award seals.
SedEx 4-Pillar

Ethical trade and responsible sourcing

See More of Our Work

Prada

How we engineered brand consistency. Custom-made paper creates one color and texture across bags and collapsible boxes.

BEHIND THE BUILD
Maison Margiela

How we developed a new creative vision. Engineering the Tabi box to define future limited-edition packaging.

ENTER THE PROCESS
Eve Lom

How we reengineered a holiday gift set.
Complex foil details with flat-packed paper inserts designed for premium skincare packaging.

SEE THE PROCESS
Borboleta

How we engineered texture for beauty.
Complex embossing for beauty packaging and protective pouches for professional tools.

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BEHIND THE BUILD

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